AI Insights · Timothy · January 2024
Q4 2023 Performance of Top Horror Games on iOS in Europe
A look at the Q4 2023 performance of leading horror games on iOS in Europe, showcasing downloads and user engagement without revenue for certain apps. For more in-depth insights, Sensor Tower provides a detailed analysis.
As the year came to a close, the horror gaming scene on iOS in Europe presented some intriguing trends. Sensor Tower's data gives us a glimpse into how the top five horror games fared during the fourth quarter of 2023.
The Baby In Yellow experienced a fluctuating quarter, with downloads peaking at 74K in the last week of December. The game's weekly active users (WAU) also surged to a high of 260K in the same period, marking a significant increase from the start of the quarter.
Despite not generating any revenue, Granny maintained steady download numbers, with a notable rise to 42K downloads during the week of Christmas. The game's WAU also observed an uptick, ending the quarter with 175K active users.
Playrix's Mystery Matters showed a strong revenue trend, reaching $80K in the last week of 2023. Downloads for the game displayed a slight decline towards the end of the quarter, but the WAU increased, reaching almost 70K by December 25th.
tinyBuild LLC's Hello Neighbor saw a consistent flow of revenue throughout the quarter, with a notable spike to $4.5K in the last week. Downloads climbed to 32K in the same period, and WAU grew to approximately 124K.
Lastly, Scary Teacher 3D demonstrated a strong end-of-year performance with revenue hitting $1.3K and downloads reaching 35K in the final week of December. The game's active users also rose to 185K, indicating a solid engagement level.
For those looking to dive deeper into the performance metrics of these thrilling iOS titles, Sensor Tower offers comprehensive data and analytics.
